Tuesday, October 27, 2009

Client Susan G. Komen Race for the Cure® Brings Record Breaking Crowds




Race for the Cure Attracts Nearly 19,000 Participants in Miami


The Miami/Ft. Lauderdale Affiliate of Susan G. Komen for the Cure® today reported that 18,990 individuals, including more than 900 breast cancer survivors, participated in the 2009 Miami/Ft. Lauderdale Susan G. Komen Race for the Cure®. This is the largest participation in the event’s history.

Despite the current downturn in the economy, the number of participants at this year’s event also made it the largest 5K Run/Walk in Miami-Dade County in 2009. This marks another outstanding year since the first Miami/Ft. Lauderdale Race for the Cure® in 1996.

Some of the major local sponsors of this year’s Race for the Cure® included Publix/Kellogg’s, Macy’s, South Florida Ford Dealers, Chevron, CBS4/MY33, The Miami Herald/El Nuevo Herald, Momsmiami.com, Univision, and Clear Channel.

In keeping with Komen guidelines, 75 percent of the net proceeds raised stay in Miami-Dade, Broward and Monroe counties to support education, screening and treatment in underserved communities. The remaining 25 percent is pooled with money raised by other Komen affiliates for national research grants.

“The support we have received from the South Florida community will allow us to continue to expand our ongoing educational outreach and screening programs in the Miami/Ft Lauderdale and Florida Keys,” said Bobbi Meyers, executive director for Susan G. Komen Miami/Ft. Lauderdale Affiliate. “We are expecting to exceed the $1.2 million raised last year. This money will bring us one step closer to our vision of a world without breast cancer.”

Susan G. Komen for the Cure® is dedicated to saving lives and ending breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures. Since its inception in 1996, the Miami/Ft. Lauderdale Race For the Cure® and the Affiliate has raised more than $9 million and has reached hundreds of thousands of women and men through educational outreach. For more information, visit http://www.komenmiaftl.org/.

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Susan G. Komen for the Cure® Miami/Ft. Lauderdale Affiliate is a client of Thorp & Company